At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is looking for a Market Operations Manager to join our New York City team. Our team is growing rapidly and we’re looking for a strategic individual who has led complex cross-functional initiatives with a track record of analytical problem solving and natural people leadership. Reporting to the GM of New York City, you'll be charged with solving complex operational issues and managing projects critical to the team’s success at our area airports.
This role requires flexibility and a willingness to help out wherever needed — you may be developing a plan to improve airport pricing one day and streamlining terminal operations the next.
Responsibilities:
Support the General Manager and local team by serving as the owner for important initiatives that will drive impact at New York airports. This includes developing strategies, project management, and ongoing operational support.
Examples include:
Develop the operations strategy for each terminal
Support the launch of new airport dispatch and matching products
Design and implement strategies to improve rider experience at the airport
Coordinate with local government and municipalities to assist with operational needs
Partner with cross-functional teams across operations, compliance, government relations, marketing, analytics, and product / engineering to develop and implement the initiatives above
Experience:
Diverse work experience, preferably a combination of management consulting and business operations; high-growth or start-up experience a plus
Experience managing large cross-functional projects and teams in a fast-paced environment
Strong interpersonal skills and the ability to influence and collaborate up and down the organization
Excellent organizational and multitasking abilities
Strong verbal and written communication skills for internal and external stakeholders
Passion and resourcefulness to solve ambiguous, undefined problems
A versatile, team player - you're willing to help out wherever needed
Ability to thrive in a fast-paced environment and adapt to changing priorities
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is looking for a Market Operations Manager to join our New York City team. Our team is growing rapidly and we’re looking for a strategic individual who has led complex cross-functional initiatives with a track record of analytical problem solving and natural people leadership. Reporting to the GM of New York City, you'll be charged with solving complex operational issues and managing projects critical to the team’s success at our area airports.
This role requires flexibility and a willingness to help out wherever needed — you may be developing a plan to improve airport pricing one day and streamlining terminal operations the next.
Responsibilities:
Support the General Manager and local team by serving as the owner for important initiatives that will drive impact at New York airports. This includes developing strategies, project management, and ongoing operational support.
Examples include:
Develop the operations strategy for each terminal
Support the launch of new airport dispatch and matching products
Design and implement strategies to improve rider experience at the airport
Coordinate with local government and municipalities to assist with operational needs
Partner with cross-functional teams across operations, compliance, government relations, marketing, analytics, and product / engineering to develop and implement the initiatives above
Experience:
Diverse work experience, preferably a combination of management consulting and business operations; high-growth or start-up experience a plus
Experience managing large cross-functional projects and teams in a fast-paced environment
Strong interpersonal skills and the ability to influence and collaborate up and down the organization
Excellent organizational and multitasking abilities
Strong verbal and written communication skills for internal and external stakeholders
Passion and resourcefulness to solve ambiguous, undefined problems
A versatile, team player - you're willing to help out wherever needed
Ability to thrive in a fast-paced environment and adapt to changing priorities
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
The growth we’ve seen so far has been explosive, but it’s just one small step towards our larger mission: improve people's lives with the world’s best transportation.
Lyft is looking for someone to join the New Markets team as an Analyst, to accelerate our global expansion at Lyft. In a typical day, you may extract insights from data, build business cases for new markets, partner with senior leaders across the company to identify opportunities, and work cross-functionally to design and ultimately launch new markets.
The New Markets Analyst will report to our Senior Manager, New Markets. You will be involved in both strategy and execution, and play a critical role in bringing new ideas to life. If you want to be a part of Lyft’s incredible growth story, and believe deeply that Lyft’s growth will change the world, we want to talk to you.
Responsibilities:
Develop business cases and go-to-market strategies for new ideas within the New Markets team
Develop recommendations on pricing strategy in international markets
Deliver analyses to guide decision-making and prioritization across departments
Organize, analyze, and distill data into applicable recommendations and insights
Present findings, recommendations, and results
Identify operational issues and solve them
Work collaboratively with cross-functional teams and build processes and help Lyft scale
Support launch of new markets
Travel 10-20% of the time to help launch new markets
Experience:
2+ years work experience
Consulting, investment banking, corporate development and strategy, start-up operations & strategy, or analytics experience required
Experience with pricing preferred
SQL preferred
Data analysis experience - able to dissect business issues, analyze large amounts of data, and draw actionable conclusions
Strong written and verbal communication skills for internal and external stakeholders
Entrepreneurial self-starter - you naturally take ownership, look for opportunities, and do whatever it takes to drive results
You have a natural curiosity coupled with excellent investigative skills
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
The growth we’ve seen so far has been explosive, but it’s just one small step towards our larger mission: improve people's lives with the world’s best transportation.
Lyft is looking for someone to join the New Markets team as an Analyst, to accelerate our global expansion at Lyft. In a typical day, you may extract insights from data, build business cases for new markets, partner with senior leaders across the company to identify opportunities, and work cross-functionally to design and ultimately launch new markets.
The New Markets Analyst will report to our Senior Manager, New Markets. You will be involved in both strategy and execution, and play a critical role in bringing new ideas to life. If you want to be a part of Lyft’s incredible growth story, and believe deeply that Lyft’s growth will change the world, we want to talk to you.
Responsibilities:
Develop business cases and go-to-market strategies for new ideas within the New Markets team
Develop recommendations on pricing strategy in international markets
Deliver analyses to guide decision-making and prioritization across departments
Organize, analyze, and distill data into applicable recommendations and insights
Present findings, recommendations, and results
Identify operational issues and solve them
Work collaboratively with cross-functional teams and build processes and help Lyft scale
Support launch of new markets
Travel 10-20% of the time to help launch new markets
Experience:
2+ years work experience
Consulting, investment banking, corporate development and strategy, start-up operations & strategy, or analytics experience required
Experience with pricing preferred
SQL preferred
Data analysis experience - able to dissect business issues, analyze large amounts of data, and draw actionable conclusions
Strong written and verbal communication skills for internal and external stakeholders
Entrepreneurial self-starter - you naturally take ownership, look for opportunities, and do whatever it takes to drive results
You have a natural curiosity coupled with excellent investigative skills
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is building out the Lyft.com team to support our rapidly growing ridesharing platform. The Lyft.com team partners closely with teams from across the organization – including Product, Marketing, Growth, among many more – to help inform the digital content and web feature roadmap in support of brand awareness campaigns, user growth, engagement, and retention. We are hiring a Program Manager who is passionate about our technology and has a strong understanding of the digital web ecosystem and project management experience to help evolve Lyft's web presence.
Responsibilities:
You are the conduit between internal stakeholders and the Lyft.com team. You will coordinate all projects with cross-functional teams – including engineering, product, marketing, creative, and external agencies to name a few
Lead the intake of all web project requests making sure changes, assets, directions, and best practices are implemented
Coordinate projects simultaneously from beginning to completion – from updating existing landing pages to creating net new microsites and pages
Lead communication across stakeholders to set timelines and expectations, gather information, and keep the right people informed
Be the center of knowledge for Lyft.com projects, taking outstanding notes with clear action items, making timelines visible, and creating efficient processes
Prioritize projects for the Web UX engineering team based on business impact and company priorities in partnership with the Sr. Product Marketing Manager
Learn, implement, and educate partners on best practices for web strategy and development
Experience:
3+ years of experience in a project manager or program manager role; experience working with technical teams and marketing teams highly preferred
6+ years experience in a marketing role with experience in web marketing, SEO, data analysis/reporting, or A/B testing
Strategic problem solver who takes a holistic view to understanding challenges and creative approaches to solving them
Resourceful and scrappy: You can make something out of nothing, and are comfortable learning and leveraging new tools to improve processes and get programs started quickly
Relationship builder who can facilitate tough conversations that ultimately lead to elevated work and alignment amongst stakeholders
World-class organizational abilities; incredibly detail-oriented
Effective communication skills, both written and verbal
Strong time management skills, and ability to juggle multiple priorities and projects concurrently
Experience working with content management systems (Contentful), project management tools (Jira, Wrike), analytics tools (Google Analytics, Mode) and G-Suite highly preferred
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is building out the Lyft.com team to support our rapidly growing ridesharing platform. The Lyft.com team partners closely with teams from across the organization – including Product, Marketing, Growth, among many more – to help inform the digital content and web feature roadmap in support of brand awareness campaigns, user growth, engagement, and retention. We are hiring a Program Manager who is passionate about our technology and has a strong understanding of the digital web ecosystem and project management experience to help evolve Lyft's web presence.
Responsibilities:
You are the conduit between internal stakeholders and the Lyft.com team. You will coordinate all projects with cross-functional teams – including engineering, product, marketing, creative, and external agencies to name a few
Lead the intake of all web project requests making sure changes, assets, directions, and best practices are implemented
Coordinate projects simultaneously from beginning to completion – from updating existing landing pages to creating net new microsites and pages
Lead communication across stakeholders to set timelines and expectations, gather information, and keep the right people informed
Be the center of knowledge for Lyft.com projects, taking outstanding notes with clear action items, making timelines visible, and creating efficient processes
Prioritize projects for the Web UX engineering team based on business impact and company priorities in partnership with the Sr. Product Marketing Manager
Learn, implement, and educate partners on best practices for web strategy and development
Experience:
3+ years of experience in a project manager or program manager role; experience working with technical teams and marketing teams highly preferred
6+ years experience in a marketing role with experience in web marketing, SEO, data analysis/reporting, or A/B testing
Strategic problem solver who takes a holistic view to understanding challenges and creative approaches to solving them
Resourceful and scrappy: You can make something out of nothing, and are comfortable learning and leveraging new tools to improve processes and get programs started quickly
Relationship builder who can facilitate tough conversations that ultimately lead to elevated work and alignment amongst stakeholders
World-class organizational abilities; incredibly detail-oriented
Effective communication skills, both written and verbal
Strong time management skills, and ability to juggle multiple priorities and projects concurrently
Experience working with content management systems (Contentful), project management tools (Jira, Wrike), analytics tools (Google Analytics, Mode) and G-Suite highly preferred
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is building out the Product Marketing team to support our rapidly growing ridesharing platform. The Product Marketing team partners closely with the Product team to help inform the strategic direction and positioning of products, drives campaigns when rolling out new products, and optimizes current features to support user growth, engagement, and retention. We are hiring Product Marketing Managers who are passionate about our technology and have a strong understanding of the customer to help bring new Lyft products to market effectively.
We are looking for a results-driven Product Marketer to lead marketing efforts for driver-facing products. This role will entail a combination of funnel optimization for existing products and developing positioning and go-to-market strategies for new products.
Responsibilities:
Develop and drive a strategy for driver-facing products in conjunction with the Product and Engineering teams
Be the voice and expert of the new driver audience
Work cross-functionally with Product, Design, Research, Operations, Brand, Support, etc. to fuel ongoing product adoption and go-to-market launches
Rapidly experiment and iterate to increase conversion and product usage
Identify new types of products based on user research, passenger behavior, and market trends
Experience:
Bachelor’s degree
7+ years experience in marketing; 4+ of those years in product marketing
Engagement and retention experience
Strong SQL, Excel, and analytical skills
Analytical thinker and experience in data-driven marketing. Results driven with the ability to analyze complex data to inform strategic decisions.
Experienced in applying consumer insights to inform and optimize the product experience
Very strong written communication skills
Thrives in a fast-paced environment with a bias towards action
Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is building out the Product Marketing team to support our rapidly growing ridesharing platform. The Product Marketing team partners closely with the Product team to help inform the strategic direction and positioning of products, drives campaigns when rolling out new products, and optimizes current features to support user growth, engagement, and retention. We are hiring Product Marketing Managers who are passionate about our technology and have a strong understanding of the customer to help bring new Lyft products to market effectively.
We are looking for a results-driven Product Marketer to lead marketing efforts for driver-facing products. This role will entail a combination of funnel optimization for existing products and developing positioning and go-to-market strategies for new products.
Responsibilities:
Develop and drive a strategy for driver-facing products in conjunction with the Product and Engineering teams
Be the voice and expert of the new driver audience
Work cross-functionally with Product, Design, Research, Operations, Brand, Support, etc. to fuel ongoing product adoption and go-to-market launches
Rapidly experiment and iterate to increase conversion and product usage
Identify new types of products based on user research, passenger behavior, and market trends
Experience:
Bachelor’s degree
7+ years experience in marketing; 4+ of those years in product marketing
Engagement and retention experience
Strong SQL, Excel, and analytical skills
Analytical thinker and experience in data-driven marketing. Results driven with the ability to analyze complex data to inform strategic decisions.
Experienced in applying consumer insights to inform and optimize the product experience
Very strong written communication skills
Thrives in a fast-paced environment with a bias towards action
Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is who we are, it’s what we do, and it’s what makes us different. To create the best ride for all, we start in our own community, by creating an open, inclusive and diverse organization where all team members belong.
We believe that ride by ride, we’re changing the way our world works. We imagine a world where cities feel small again, where transportation and tech bring people together, instead of taking them apart. We see the future as community-driven — and it starts with you. The Lyft Business team is changing the way companies, brands and organizations alike leverage the Lyft platform to move their people. We are solving big problems, and meeting the needs of our clients and their people, from employees to customers and students to patients, in a whole new way.
To support our rapidly growing business, we’re looking for a Product Marketing Manager with proven experience of bringing business products to market and growing them in a fast-paced environment. The person in this role will be responsible for bringing our business products to market and driving adoption. The Lyft Business Portal allows organizations to set up, pay for and manage their ride programs. Organizations can access Lyft’s rideshare network for transportation-as-a-service for employee business travel, staff transportation, and courtesy rides for customers, patients, and guests.
Responsibilities:
Develop and drive a strategy for business-facing products in conjunction with the Product and Engineering teams, including but not limited to go-to-market plans, competitive analysis, customer segmentation, product positioning, and messaging.
Lead business admin adoption, usage, and loyalty of Lyft Business Portal with clear product positioning, naming, launch, onboarding, and lifecycle marketing programs.
Grow our self-serve business by working cross-functionally with Demand Generation, Product, Sales, and Engineering to build experiences that convert leads into new customers.
Be the voice and expert of the business admin audience; collaborate with Insights team to ensure our buyer and admin’s pain points and needs are understood.
Work cross-functionally with Product, Design, Brand, Support, etc. to fuel ongoing product adoption and go-to-market launches on onboarding, reporting, payments, billing and more.
Identify new types of features based on user research and market trends
Partner with Marketing colleagues on driving cross-functional, cross-channel marketing efforts to meet the growth objectives associated with ongoing product initiatives.
Experience:
Bachelor’s degree
3+ years experience in product marketing
Experience working on SaaS products a plus
Analytical thinker with experience in data-driven marketing
Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams
Experience in applying market insights to inform and optimize the product experience
Strong Excel and analytical skills; SQL skills a plus
Very strong written communication skills
Thrives in a fast-paced environment with a bias towards action
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is who we are, it’s what we do, and it’s what makes us different. To create the best ride for all, we start in our own community, by creating an open, inclusive and diverse organization where all team members belong.
We believe that ride by ride, we’re changing the way our world works. We imagine a world where cities feel small again, where transportation and tech bring people together, instead of taking them apart. We see the future as community-driven — and it starts with you. The Lyft Business team is changing the way companies, brands and organizations alike leverage the Lyft platform to move their people. We are solving big problems, and meeting the needs of our clients and their people, from employees to customers and students to patients, in a whole new way.
To support our rapidly growing business, we’re looking for a Product Marketing Manager with proven experience of bringing business products to market and growing them in a fast-paced environment. The person in this role will be responsible for bringing our business products to market and driving adoption. The Lyft Business Portal allows organizations to set up, pay for and manage their ride programs. Organizations can access Lyft’s rideshare network for transportation-as-a-service for employee business travel, staff transportation, and courtesy rides for customers, patients, and guests.
Responsibilities:
Develop and drive a strategy for business-facing products in conjunction with the Product and Engineering teams, including but not limited to go-to-market plans, competitive analysis, customer segmentation, product positioning, and messaging.
Lead business admin adoption, usage, and loyalty of Lyft Business Portal with clear product positioning, naming, launch, onboarding, and lifecycle marketing programs.
Grow our self-serve business by working cross-functionally with Demand Generation, Product, Sales, and Engineering to build experiences that convert leads into new customers.
Be the voice and expert of the business admin audience; collaborate with Insights team to ensure our buyer and admin’s pain points and needs are understood.
Work cross-functionally with Product, Design, Brand, Support, etc. to fuel ongoing product adoption and go-to-market launches on onboarding, reporting, payments, billing and more.
Identify new types of features based on user research and market trends
Partner with Marketing colleagues on driving cross-functional, cross-channel marketing efforts to meet the growth objectives associated with ongoing product initiatives.
Experience:
Bachelor’s degree
3+ years experience in product marketing
Experience working on SaaS products a plus
Analytical thinker with experience in data-driven marketing
Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams
Experience in applying market insights to inform and optimize the product experience
Strong Excel and analytical skills; SQL skills a plus
Very strong written communication skills
Thrives in a fast-paced environment with a bias towards action
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is building out the Product Marketing team to support our rapidly growing ridesharing platform. The Product Marketing team partners closely with the Product team to help inform the strategic direction and positioning of products, drives campaigns when rolling out new products, and optimizes current features to support user growth, engagement, and retention. We are hiring Product Marketing Managers who are passionate about our technology and have a strong understanding of the customer to help bring new Lyft products to market effectively.
We're looking for a Product Marketing Manager to join our team. This role will entail a combination of leading funnel optimization for existing products and developing positioning and go-to-market strategies for new products.
Responsibilities:
Develop and drive a strategy for consumer facing products in conjunction with the Product and Engineering teams
Be the voice and expert of the rider audience
Work cross-functionally with Product, Design, Brand, Support, etc. to fuel ongoing product adoption and go-to-market launches
Rapidly experiment and iterate to increase conversion and product usage
Identify new types of products based on user research, rider behavior, and market trends
Experience:
Bachelor’s degree
5+ years experience in marketing; 3+ of those years in product marketing
Analytical thinker with experience in data-driven marketing
Ability to independently drive experimentation focused on conversion and engagement
Experience in applying consumer insights to inform and optimize the product experience
Strong Excel and analytical skills; SQL skills a plus
Very strong written communication skills
Thrives in a fast-paced environment with a bias towards action
Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is building out the Product Marketing team to support our rapidly growing ridesharing platform. The Product Marketing team partners closely with the Product team to help inform the strategic direction and positioning of products, drives campaigns when rolling out new products, and optimizes current features to support user growth, engagement, and retention. We are hiring Product Marketing Managers who are passionate about our technology and have a strong understanding of the customer to help bring new Lyft products to market effectively.
We're looking for a Product Marketing Manager to join our team. This role will entail a combination of leading funnel optimization for existing products and developing positioning and go-to-market strategies for new products.
Responsibilities:
Develop and drive a strategy for consumer facing products in conjunction with the Product and Engineering teams
Be the voice and expert of the rider audience
Work cross-functionally with Product, Design, Brand, Support, etc. to fuel ongoing product adoption and go-to-market launches
Rapidly experiment and iterate to increase conversion and product usage
Identify new types of products based on user research, rider behavior, and market trends
Experience:
Bachelor’s degree
5+ years experience in marketing; 3+ of those years in product marketing
Analytical thinker with experience in data-driven marketing
Ability to independently drive experimentation focused on conversion and engagement
Experience in applying consumer insights to inform and optimize the product experience
Strong Excel and analytical skills; SQL skills a plus
Very strong written communication skills
Thrives in a fast-paced environment with a bias towards action
Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is looking for a Marketing Strategy & Operations Manager to ensure we bring Lyft’s world-class brand to life in an actionable, measurable way that delivers business results. This role will require strong strategic thinking, curiosity and appetite for analyzing marketplace and consumer dynamics, and an ability to partner with an array of marketing teams and cross-functional business partners to link and optimize brand and business performance.
Responsibilities:
Lead key elements of the integrated marketing planning process across HQ and field marketing teams in alignment with company planning
Provide recommendations to Marketing leadership on where to prioritize and invest across markets, segments, campaigns, and channels to deliver the highest impact
Provide reporting to company leadership on Marketing performance and business results
Facilitate disciplined prioritization of activities and investments across the Marketing org
Partner with the Integrated Marketing / Go-To-Market team on the master marketing calendar
Partner with Marketing team leads and cross-functional partners in Data Science and Finance to set, track, and report against targets and KPIs
Identity opportunities and lead efforts on new programs, processes, and systems to improve efficiencies and productivity, as Lyft continues its rapid growth
Experience:
5+ years of experience in a combination of strategy and operations roles (e.g., management consulting, corporate/marketing strategy, business/marketing operations, venture capital/private equity)
Strong business acumen and strategic thinking required; experience in marketing a plus
Strong analytical skills and experience using data to drive actionable insights and decision-making
Ability to collaborate well with diverse partners, influence without direct authority, and build strong relationships across teams
Strong verbal and written communication skills to effectively communicate complex business frameworks, processes, recommendations, and data to audiences across functions, teams, and organizational levels
Structured thinker, with strong project management skills and attention to detail
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is looking for a Marketing Strategy & Operations Manager to ensure we bring Lyft’s world-class brand to life in an actionable, measurable way that delivers business results. This role will require strong strategic thinking, curiosity and appetite for analyzing marketplace and consumer dynamics, and an ability to partner with an array of marketing teams and cross-functional business partners to link and optimize brand and business performance.
Responsibilities:
Lead key elements of the integrated marketing planning process across HQ and field marketing teams in alignment with company planning
Provide recommendations to Marketing leadership on where to prioritize and invest across markets, segments, campaigns, and channels to deliver the highest impact
Provide reporting to company leadership on Marketing performance and business results
Facilitate disciplined prioritization of activities and investments across the Marketing org
Partner with the Integrated Marketing / Go-To-Market team on the master marketing calendar
Partner with Marketing team leads and cross-functional partners in Data Science and Finance to set, track, and report against targets and KPIs
Identity opportunities and lead efforts on new programs, processes, and systems to improve efficiencies and productivity, as Lyft continues its rapid growth
Experience:
5+ years of experience in a combination of strategy and operations roles (e.g., management consulting, corporate/marketing strategy, business/marketing operations, venture capital/private equity)
Strong business acumen and strategic thinking required; experience in marketing a plus
Strong analytical skills and experience using data to drive actionable insights and decision-making
Ability to collaborate well with diverse partners, influence without direct authority, and build strong relationships across teams
Strong verbal and written communication skills to effectively communicate complex business frameworks, processes, recommendations, and data to audiences across functions, teams, and organizational levels
Structured thinker, with strong project management skills and attention to detail
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is looking for a Marketing Program Manager to oversee creative development and go-to-market execution for marketing campaigns spanning enterprise, brand, product and other marketing functions. This will include end-to-end execution, from briefing to concepting to launch and reporting. This role will work cross-functionally across Lyft’s Marketing org and other internal teams, as well as with agency partners.
The ideal candidate has been in a creative program management role in-house, or worked on the Account Management side of an advertising agency, with a strong background in creative development, project management, and x-functional partnership.
Responsibilities:
Support cross-functional teams to concept and execute marketing programs (e.g. brand/social campaigns, demand generation product marketing, experiential/ event marketing, partnership activations)
Work with our internal creative team and agency partners to manage creative resourcing and development while keeping projects on track
Unlock challenges to creative or internal processes by removing barriers and offering innovative solutions
In partnership with Marketing leads, develop go-to-market strategy and executional plan for marketing programs
Build strong relationships with marketing leaders and business unit stakeholders
Support your Go To Market team leader to help manage all aspects of executing 360-campaigns across multiple channels in partnership with our media team and other channel owners
Apply strategic rigor to our briefing process and evangelize our brand in supporting tactics and work that aligns with our brand strategy
Excel at project management to ensure projects move forward on time and with minimal friction from all stages, pre to post launch
Drive clarity and alignment with stakeholders to make timely decisions with team members on responsibilities and priorities
Experience:
3-5 years relevant work experience creative program management with proven ability to manage large-scale marketing campaigns
Background working with traditional and digital media
Excellent project management skills and strong attention to detail with the capability to work on multiple campaigns/priorities simultaneously
Outstanding communication and ability to problem solve challenges with minimal guidance in a fast-paced, deadline-driven, and team-oriented environment
Understanding of KPIs and campaign performance metrics across marketing channels
Routed in customer-first thinking and able to advocate for work that reflects company brand standards
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is looking for a Marketing Program Manager to oversee creative development and go-to-market execution for marketing campaigns spanning enterprise, brand, product and other marketing functions. This will include end-to-end execution, from briefing to concepting to launch and reporting. This role will work cross-functionally across Lyft’s Marketing org and other internal teams, as well as with agency partners.
The ideal candidate has been in a creative program management role in-house, or worked on the Account Management side of an advertising agency, with a strong background in creative development, project management, and x-functional partnership.
Responsibilities:
Support cross-functional teams to concept and execute marketing programs (e.g. brand/social campaigns, demand generation product marketing, experiential/ event marketing, partnership activations)
Work with our internal creative team and agency partners to manage creative resourcing and development while keeping projects on track
Unlock challenges to creative or internal processes by removing barriers and offering innovative solutions
In partnership with Marketing leads, develop go-to-market strategy and executional plan for marketing programs
Build strong relationships with marketing leaders and business unit stakeholders
Support your Go To Market team leader to help manage all aspects of executing 360-campaigns across multiple channels in partnership with our media team and other channel owners
Apply strategic rigor to our briefing process and evangelize our brand in supporting tactics and work that aligns with our brand strategy
Excel at project management to ensure projects move forward on time and with minimal friction from all stages, pre to post launch
Drive clarity and alignment with stakeholders to make timely decisions with team members on responsibilities and priorities
Experience:
3-5 years relevant work experience creative program management with proven ability to manage large-scale marketing campaigns
Background working with traditional and digital media
Excellent project management skills and strong attention to detail with the capability to work on multiple campaigns/priorities simultaneously
Outstanding communication and ability to problem solve challenges with minimal guidance in a fast-paced, deadline-driven, and team-oriented environment
Understanding of KPIs and campaign performance metrics across marketing channels
Routed in customer-first thinking and able to advocate for work that reflects company brand standards
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring. Lyft Bikes and Scooters is part of our vision to improve transportation access and transform cities around people, not cars.
We’re looking for a dynamic marketing leader for Lyft Bikes & Scooters - Bay Wheels with the vision, skills, and experience to help us change the future of cities and transportation. The Marketing Manager will possess the ingenuity to build game-changing marketing programs and the business acumen to demonstrate marketing’s impact to senior leadership.
This is a leadership role requiring the management of people and projects, a clear vision to build an impactful and revenue-driving marketing program, and experience managing complex senior cross-functional relationships.
The Marketing Manager will be tasked with developing and executing a marketing strategy that strengthens the Bay Wheels brand and supports short and long-term growth of the program through membership acquisition and retention, casual pass sales, partnerships, and new opportunities. They will oversee a passionate team of marketers focused on driving membership growth and strengthening the connection between Bay Wheels and ALL Bay Area residents. S/he will work to integrate programs with Lyft’s core brand and will be supported by a central team that provides creative services, business intelligence, product development.
This position reports into the Lyft Bikes and Scooters Marketing Lead, based in NYC. S/he also works closely with the Bay Wheels General Manager to ensure the marketing program is closely connected to business results.
Responsibilities:
Manages the Bay Wheels marketing team
Approve briefs
Set system marketing goals
Work with Operations, Finance, and HQ Marketing on budgeting and reporting
Drives accountability and progress; leveraging our rich datasets and customer insights to help improve our marketing efforts through initiatives such as: marketing & brand strategy, member acquisition, renewal, and win back program, field marketing events and activations, community outreach & supporting equity programs, brand storytelling, content marketing, analytics and success metrics, campaign development, influencer marketing, co-branding and local brand collabs, enterprise marketing, cross functional projects
Leads the marketing team by building a clear, results-driven culture and developing systems that lead to personal development and the overall success of Bay Wheels. Makes staffing decisions and conducts bi-annual reviews with each team member
Support process and strategy for corporate sales and new sponsorship opportunities. Manages team and leads strategy for Bay Wheels field marketing, community outreach, and equity programs marketing. Equity programming is a top priority for Lyft and its partners
Work directly with Bay Wheels General Manager to ensure marketing supports customer experience issues. This includes liaising with the Lyft customer experience team and operations support partners
Experience:
6+ years of experience in marketing or similar field, ideally across multiple functions with a focus on integrated marketing, digital marketing, brand marketing, and membership growth
Experience managing a team of marketing professionals is required
Strong track record of using data to inform marketing decisions through each step of the user funnel.
Excellent presentation and communication skills
Previous experience with subscription-based business models preferred
Outstanding leadership, communication, presentation, and analytical skills
Experience in a startup or entrepreneurial environment preferred, but not necessary
Experience in a matrixed environment that demands cross-functional work
Passion for bikeshare, particularly Bay Wheels, is a big plus
A deep connection to Lyft’s mission and core values
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring. Lyft Bikes and Scooters is part of our vision to improve transportation access and transform cities around people, not cars.
We’re looking for a dynamic marketing leader for Lyft Bikes & Scooters - Bay Wheels with the vision, skills, and experience to help us change the future of cities and transportation. The Marketing Manager will possess the ingenuity to build game-changing marketing programs and the business acumen to demonstrate marketing’s impact to senior leadership.
This is a leadership role requiring the management of people and projects, a clear vision to build an impactful and revenue-driving marketing program, and experience managing complex senior cross-functional relationships.
The Marketing Manager will be tasked with developing and executing a marketing strategy that strengthens the Bay Wheels brand and supports short and long-term growth of the program through membership acquisition and retention, casual pass sales, partnerships, and new opportunities. They will oversee a passionate team of marketers focused on driving membership growth and strengthening the connection between Bay Wheels and ALL Bay Area residents. S/he will work to integrate programs with Lyft’s core brand and will be supported by a central team that provides creative services, business intelligence, product development.
This position reports into the Lyft Bikes and Scooters Marketing Lead, based in NYC. S/he also works closely with the Bay Wheels General Manager to ensure the marketing program is closely connected to business results.
Responsibilities:
Manages the Bay Wheels marketing team
Approve briefs
Set system marketing goals
Work with Operations, Finance, and HQ Marketing on budgeting and reporting
Drives accountability and progress; leveraging our rich datasets and customer insights to help improve our marketing efforts through initiatives such as: marketing & brand strategy, member acquisition, renewal, and win back program, field marketing events and activations, community outreach & supporting equity programs, brand storytelling, content marketing, analytics and success metrics, campaign development, influencer marketing, co-branding and local brand collabs, enterprise marketing, cross functional projects
Leads the marketing team by building a clear, results-driven culture and developing systems that lead to personal development and the overall success of Bay Wheels. Makes staffing decisions and conducts bi-annual reviews with each team member
Support process and strategy for corporate sales and new sponsorship opportunities. Manages team and leads strategy for Bay Wheels field marketing, community outreach, and equity programs marketing. Equity programming is a top priority for Lyft and its partners
Work directly with Bay Wheels General Manager to ensure marketing supports customer experience issues. This includes liaising with the Lyft customer experience team and operations support partners
Experience:
6+ years of experience in marketing or similar field, ideally across multiple functions with a focus on integrated marketing, digital marketing, brand marketing, and membership growth
Experience managing a team of marketing professionals is required
Strong track record of using data to inform marketing decisions through each step of the user funnel.
Excellent presentation and communication skills
Previous experience with subscription-based business models preferred
Outstanding leadership, communication, presentation, and analytical skills
Experience in a startup or entrepreneurial environment preferred, but not necessary
Experience in a matrixed environment that demands cross-functional work
Passion for bikeshare, particularly Bay Wheels, is a big plus
A deep connection to Lyft’s mission and core values
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, our mission is to improve people’s lives with the world’s best transportation. Lyft Bikes and Scooters - America’s largest bikeshare service - is part of our vision to transform cities around people, not cars.
We’re looking for a dynamic marketing leader with the vision, skills, and experience to help us change the future of cities and transportation. S/he will possess the ingenuity to build game-changing marketing programs and the business acumen to demonstrate marketing’s impact to senior leadership.
Citi Bike’s size and popularity continues to surge, we recently celebrated a record 100,000 rides in a single day, but we seek a leader who can help us 10x the program. This is a rare opportunity to own a loved brand, shape its future, and drive the business to another level.
This is a leadership role requiring the management of people and projects, a clear vision to build an impactful and revenue-driving marketing program, and experience managing complex senior cross-functional relationships. S/he will be responsible for activating the marketing strategy for Citi Bike with a focus on driving revenue through membership acquisition and retention, casual pass sales, partnerships, and new opportunities.
S/he will be tasked with developing and executing a marketing strategy that strengthens the Citi Bike brand and supports short and long-term growth of the program. They will oversee a passionate team of marketers focused on driving membership growth and strengthening the connection between Citi Bike and ALL New Yorkers. S/he will be supported by a central team that provides creative services, business intelligence, and product development.
About You:
You’re an experienced marketing leader with a strong track record of building performance marketing programs for acquisition and retention focused brands.
You use data to inform decisions through each step of the user funnel. You love running experiments and finding new ways to reach audiences and grow memberships.
You can manage any discussion or presentation with ease. You can be appropriately persuasive and inspirational, and provide direct feedback to your team. You are adept at seeing patterns and seek out ways to create efficiency for your core team, cross-functional collaborators, and external partners.
You’re comfortable in a fast-paced environment that requires balancing quick decisions and long-term strategy. You are creative, organized, and driven to serve, grow, and win in your market, knowing that the success of Citi Bike means success for the entire Lyft brand and business.
Responsibilities:
This position reports into the Lyft Bikes and Scooters Marketing Lead, based in NYC. S/he also works closely with the Citi Bike General Manager to ensure the marketing program is closely connected to business results.
Marketing Leadership: Responsible for all marketing initiatives, including:
2020 Marketing Strategy
Membership Acquisition, Renewal, and Win-Back Programs
Analytics and Success Metrics
Always-On Campaign Development
Paid Media
Referral Marketing
Influencer Marketing
Field Marketing, Events, and Activations
Content Marketing
Email Marketing
Organic Social
Brand Storytelling
Co-Branding and Local Brand Collabs
Enterprise / Corporate Marketing
Also, manages the Citi Bike marketing team, approves briefs, sets system marketing goals, and works with Operations, Finance and HQ Marketing on budgeting and reporting. Drive data-based accountability and progress; leveraging our rich datasets and customer insights to help improve our marketing efforts
Leads the marketing team by building a clear, results-driven culture and developing systems that lead to personal development and the overall success of Citi Bike. Makes staffing decisions and conducts bi-annual reviews with each team member.
Community Affairs & Sponsorships Management: Owns and manages process and strategy for corporate sales and new sponsorship opportunities. Manages team and leads strategy for Citi Bike field marketing, community outreach, and equity programs. Equity programming is a top priority for Lyft and its partners.
Operations Support: Work directly with Citi Bike General Manager to ensure marketing supports customer experience issues. This includes liaising with the Lyft customer experience team and operations support partners.
Experience:
7+ years of experience in marketing or similar field, ideally across multiple functions with a focus on integrated marketing, growth marketing, and membership growth
Experience managing a team of marketing professionals is required
Previous experience with subscription-based business models
Outstanding leadership, communication, presentation, and analytical skills
Experience in a startup or entrepreneurial environment preferred, but not necessary
Experience in a matrixed environment that demands cross functional work
Ability to thrive in a fast-paced, entrepreneurial environment
Passion for bikeshare, particularly Citi Bike, is a big plus
A deep connection to Lyft’s mission and core values
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, our mission is to improve people’s lives with the world’s best transportation. Lyft Bikes and Scooters - America’s largest bikeshare service - is part of our vision to transform cities around people, not cars.
We’re looking for a dynamic marketing leader with the vision, skills, and experience to help us change the future of cities and transportation. S/he will possess the ingenuity to build game-changing marketing programs and the business acumen to demonstrate marketing’s impact to senior leadership.
Citi Bike’s size and popularity continues to surge, we recently celebrated a record 100,000 rides in a single day, but we seek a leader who can help us 10x the program. This is a rare opportunity to own a loved brand, shape its future, and drive the business to another level.
This is a leadership role requiring the management of people and projects, a clear vision to build an impactful and revenue-driving marketing program, and experience managing complex senior cross-functional relationships. S/he will be responsible for activating the marketing strategy for Citi Bike with a focus on driving revenue through membership acquisition and retention, casual pass sales, partnerships, and new opportunities.
S/he will be tasked with developing and executing a marketing strategy that strengthens the Citi Bike brand and supports short and long-term growth of the program. They will oversee a passionate team of marketers focused on driving membership growth and strengthening the connection between Citi Bike and ALL New Yorkers. S/he will be supported by a central team that provides creative services, business intelligence, and product development.
About You:
You’re an experienced marketing leader with a strong track record of building performance marketing programs for acquisition and retention focused brands.
You use data to inform decisions through each step of the user funnel. You love running experiments and finding new ways to reach audiences and grow memberships.
You can manage any discussion or presentation with ease. You can be appropriately persuasive and inspirational, and provide direct feedback to your team. You are adept at seeing patterns and seek out ways to create efficiency for your core team, cross-functional collaborators, and external partners.
You’re comfortable in a fast-paced environment that requires balancing quick decisions and long-term strategy. You are creative, organized, and driven to serve, grow, and win in your market, knowing that the success of Citi Bike means success for the entire Lyft brand and business.
Responsibilities:
This position reports into the Lyft Bikes and Scooters Marketing Lead, based in NYC. S/he also works closely with the Citi Bike General Manager to ensure the marketing program is closely connected to business results.
Marketing Leadership: Responsible for all marketing initiatives, including:
2020 Marketing Strategy
Membership Acquisition, Renewal, and Win-Back Programs
Analytics and Success Metrics
Always-On Campaign Development
Paid Media
Referral Marketing
Influencer Marketing
Field Marketing, Events, and Activations
Content Marketing
Email Marketing
Organic Social
Brand Storytelling
Co-Branding and Local Brand Collabs
Enterprise / Corporate Marketing
Also, manages the Citi Bike marketing team, approves briefs, sets system marketing goals, and works with Operations, Finance and HQ Marketing on budgeting and reporting. Drive data-based accountability and progress; leveraging our rich datasets and customer insights to help improve our marketing efforts
Leads the marketing team by building a clear, results-driven culture and developing systems that lead to personal development and the overall success of Citi Bike. Makes staffing decisions and conducts bi-annual reviews with each team member.
Community Affairs & Sponsorships Management: Owns and manages process and strategy for corporate sales and new sponsorship opportunities. Manages team and leads strategy for Citi Bike field marketing, community outreach, and equity programs. Equity programming is a top priority for Lyft and its partners.
Operations Support: Work directly with Citi Bike General Manager to ensure marketing supports customer experience issues. This includes liaising with the Lyft customer experience team and operations support partners.
Experience:
7+ years of experience in marketing or similar field, ideally across multiple functions with a focus on integrated marketing, growth marketing, and membership growth
Experience managing a team of marketing professionals is required
Previous experience with subscription-based business models
Outstanding leadership, communication, presentation, and analytical skills
Experience in a startup or entrepreneurial environment preferred, but not necessary
Experience in a matrixed environment that demands cross functional work
Ability to thrive in a fast-paced, entrepreneurial environment
Passion for bikeshare, particularly Citi Bike, is a big plus
A deep connection to Lyft’s mission and core values
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
The Lyft Creative team is looking for an experienced Lead Designer with a background in performance based ad campaign design. You’re a proactive problem-solver and a natural collaborator. You’re comfortable developing and iterating on a wide range of ideas considering multiple audiences and multiple channels. Ideally, you geek out equally on design and data, and you're eager to optimize towards higher performance. You have a fine-tuned aesthetic, insights on current trends, and experience with video, illustration and digital design. You want to push the limits and go beyond the expected — which means we’re on the same page.
Responsibilities:
Develop and design a wide range of concepts for paid ads across social, search, display, job boards and more
Create multiple design prototypes for testing and maximize performance
Manage and oversee work produced by other designers
Create assets for all digital mediums from comps to campaigns, motion storyboards, prototypes and AB tests
Work with designers, copywriters, animators project managers, developers, and others across Lyft to execute first-class work
Solve end-to-end visual problems with an eye on brand and performance
Experience:
7+ years experience designing for performance based ads/campaigns with digital agency, mobile first company, or in-house agency
Strong portfolio showing a range of work across different mediums
Experience designing for mobile, responsive design, and animation
Understanding of growth channels, targeting and iterative creative testing
Solid understanding of performance design, as well as composition, color, imagery, and photography
Expert level Adobe Creative Suite skills (Illustrator, Photoshop)
Proficiency in Sketch
Understanding of current cultural trends in design, music, fashion and tech
You should be a Lyft user/believer :)
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
The Lyft Creative team is looking for an experienced Lead Designer with a background in performance based ad campaign design. You’re a proactive problem-solver and a natural collaborator. You’re comfortable developing and iterating on a wide range of ideas considering multiple audiences and multiple channels. Ideally, you geek out equally on design and data, and you're eager to optimize towards higher performance. You have a fine-tuned aesthetic, insights on current trends, and experience with video, illustration and digital design. You want to push the limits and go beyond the expected — which means we’re on the same page.
Responsibilities:
Develop and design a wide range of concepts for paid ads across social, search, display, job boards and more
Create multiple design prototypes for testing and maximize performance
Manage and oversee work produced by other designers
Create assets for all digital mediums from comps to campaigns, motion storyboards, prototypes and AB tests
Work with designers, copywriters, animators project managers, developers, and others across Lyft to execute first-class work
Solve end-to-end visual problems with an eye on brand and performance
Experience:
7+ years experience designing for performance based ads/campaigns with digital agency, mobile first company, or in-house agency
Strong portfolio showing a range of work across different mediums
Experience designing for mobile, responsive design, and animation
Understanding of growth channels, targeting and iterative creative testing
Solid understanding of performance design, as well as composition, color, imagery, and photography
Expert level Adobe Creative Suite skills (Illustrator, Photoshop)
Proficiency in Sketch
Understanding of current cultural trends in design, music, fashion and tech
You should be a Lyft user/believer :)
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
We’re hiring a Head of Rider Product Marketing to play an important role in Lyft’s mission: improve people’s lives through the world’s best transportation. Our Head of Rider Product Marketing and their team will be the voice of our customers and identify opportunities for us to build incredible products.
The Head of Rider Product Marketing will oversee both inbound and outbound Product Marketing. You will open up knowledge of the customer, the competitive landscape and industry to the broader company and help guide the leadership team in defining the product roadmap and product strategy. You will build on our go-to-market and launch strategy for products, create the product value proposition, and identify product improvements and product extensions. Your approach will also encourage first-time adoption and follow-up engagement in those early lifecycle stages.
Responsibilities:
Define and mobilize the vision and strategy of the Rider Product Marketing team and provide insights to the executive leadership team to guide business decisions
Be the voice of the customer to influence the product creation process with Product teams and continually assess our market and strategies with Growth teams to identify all needs and opportunities within Rider products and services
Develop positioning, messaging, and competitive differentiation that creates awareness, adoption, engagement, and retention to increase market share and fuel growth
Partner with the UX, Analytics, Marketing teams to map and ensure operationalization of the user journey across our multi-modal platform
Build, mentor, and inspire a world-class product marketing team, lead PMMs in developing go-to-market strategies across our products and amplifying their impact
Experience:
12+ years of product marketing experience - consumer-facing product marketing experience required
Extensive experience leading product marketing teams within consumer technology companies. Scale company experience required, challenger brand company exposure also highly preferred
Skillfully scaled, mentored and coached 12+ person PMM organization into a thoughtful, efficient, and quality teams. You empowering and instilling confidence in PMM teams
Partners with VP and C-level executives in driving business decision-making and product road mapping
Well-versed in interpreting a company’s mission and priorities into a strategic and tactical Product Marketing plan. You create and convey a distinct plan, goals, to both your teams, cross-functional partners and executive leaders
Combines both internal user data and consumer insights to help map the product experience. You live and breathe the user experience, immerse yourself in user trends, research and live interactions. You complement all decisions with supportive analytics and test/measure performance
You work seamlessly across departments to ensure the best outcome for the business. You're known for taking ownership of the outcomes through working with others and stay accountable to your actions
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
We’re hiring a Head of Rider Product Marketing to play an important role in Lyft’s mission: improve people’s lives through the world’s best transportation. Our Head of Rider Product Marketing and their team will be the voice of our customers and identify opportunities for us to build incredible products.
The Head of Rider Product Marketing will oversee both inbound and outbound Product Marketing. You will open up knowledge of the customer, the competitive landscape and industry to the broader company and help guide the leadership team in defining the product roadmap and product strategy. You will build on our go-to-market and launch strategy for products, create the product value proposition, and identify product improvements and product extensions. Your approach will also encourage first-time adoption and follow-up engagement in those early lifecycle stages.
Responsibilities:
Define and mobilize the vision and strategy of the Rider Product Marketing team and provide insights to the executive leadership team to guide business decisions
Be the voice of the customer to influence the product creation process with Product teams and continually assess our market and strategies with Growth teams to identify all needs and opportunities within Rider products and services
Develop positioning, messaging, and competitive differentiation that creates awareness, adoption, engagement, and retention to increase market share and fuel growth
Partner with the UX, Analytics, Marketing teams to map and ensure operationalization of the user journey across our multi-modal platform
Build, mentor, and inspire a world-class product marketing team, lead PMMs in developing go-to-market strategies across our products and amplifying their impact
Experience:
12+ years of product marketing experience - consumer-facing product marketing experience required
Extensive experience leading product marketing teams within consumer technology companies. Scale company experience required, challenger brand company exposure also highly preferred
Skillfully scaled, mentored and coached 12+ person PMM organization into a thoughtful, efficient, and quality teams. You empowering and instilling confidence in PMM teams
Partners with VP and C-level executives in driving business decision-making and product road mapping
Well-versed in interpreting a company’s mission and priorities into a strategic and tactical Product Marketing plan. You create and convey a distinct plan, goals, to both your teams, cross-functional partners and executive leaders
Combines both internal user data and consumer insights to help map the product experience. You live and breathe the user experience, immerse yourself in user trends, research and live interactions. You complement all decisions with supportive analytics and test/measure performance
You work seamlessly across departments to ensure the best outcome for the business. You're known for taking ownership of the outcomes through working with others and stay accountable to your actions
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive and diverse organization where all team members are recognized for what they bring.
We are searching for a Head of Consumer & Market Insights to report into our VP Marketing Operations, Planning and Strategy to take Lyft’s understanding of our Customers and Marketplace to the next level and help us achieve our mission to improve people’s lives through the world’s best transportation. As our future Consumer Insights leader , you will set the vision for the team and identify opportunities for us to increase market share. We want you to think and act big, make calculated but swift decisions and usher Lyft into its next phase of growth. In working collaboratively with executives and cross-functional partners, you will also inspire product and marketing strategy that embraces and embodies our diverse user base.
You are well-versed in fostering a strategic insights organization and guiding a Consumer Insights team to create and scale market research programs. Your customer-centric mindset is second nature to you and your experience turning insights into action inspires across Marketing, Growth, Product, and Operations.
Responsibilities:
Manage the Consumer & Market Insights team and budget and create the bridge between users, customer needs and our overall strategy
Bring in new ideas/methodologies while also optimizing existing practices, vendor partnerships
Represent the voice of both Riders and Drivers within Lyft and guide Marketing Leadership in product marketing, creative and brand strategies
Forge strong relationships cross-functionally to align Consumer Insights to each line of business to ensure research projects meet business needs
Continue to build and mature the team, remove roadblocks and empower their abilities to lead and partner with the business owners
Experience:
12+ years of industry experience in Market Research, Consumer Insights and advocating for the customer
You've led the Consumer Insights team in a late-stage or growth consumer tech company and have overall 8+ years experience managing insights teams - experience outside of agency or consulting is required
A true partner to the executive and leadership level, you have proven abilities to influence a company’s strategy based on insights
The research you’ve led is consumer-centric, uncovering user motivations, needs and wants. You’ve worked across quantitative/qualitative research (e.g. message and creative testing, segmentation) and can work with both stated and behavioral data
You’re at the forefront of discovering new/creative methodologies and use creativity and ingenuity to develop solutions to complex problems
You’re able to quickly synthesize and communicate research data in ambiguous situations and settings, without the total picture, and scale insights alongside UX, Marketing, Growth, Product, Operations
You’re persuasive in communication and enable leadership with stronger decision-making abilities from your team’s insights
You’ve partnered closely with both brand marketing and product marketing organizations to inform creative as well as product strategy
You have a track-record of developing, training and inspiring research teams that influence not only product and marketing decision, but company strategy as well
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive and diverse organization where all team members are recognized for what they bring.
We are searching for a Head of Consumer & Market Insights to report into our VP Marketing Operations, Planning and Strategy to take Lyft’s understanding of our Customers and Marketplace to the next level and help us achieve our mission to improve people’s lives through the world’s best transportation. As our future Consumer Insights leader , you will set the vision for the team and identify opportunities for us to increase market share. We want you to think and act big, make calculated but swift decisions and usher Lyft into its next phase of growth. In working collaboratively with executives and cross-functional partners, you will also inspire product and marketing strategy that embraces and embodies our diverse user base.
You are well-versed in fostering a strategic insights organization and guiding a Consumer Insights team to create and scale market research programs. Your customer-centric mindset is second nature to you and your experience turning insights into action inspires across Marketing, Growth, Product, and Operations.
Responsibilities:
Manage the Consumer & Market Insights team and budget and create the bridge between users, customer needs and our overall strategy
Bring in new ideas/methodologies while also optimizing existing practices, vendor partnerships
Represent the voice of both Riders and Drivers within Lyft and guide Marketing Leadership in product marketing, creative and brand strategies
Forge strong relationships cross-functionally to align Consumer Insights to each line of business to ensure research projects meet business needs
Continue to build and mature the team, remove roadblocks and empower their abilities to lead and partner with the business owners
Experience:
12+ years of industry experience in Market Research, Consumer Insights and advocating for the customer
You've led the Consumer Insights team in a late-stage or growth consumer tech company and have overall 8+ years experience managing insights teams - experience outside of agency or consulting is required
A true partner to the executive and leadership level, you have proven abilities to influence a company’s strategy based on insights
The research you’ve led is consumer-centric, uncovering user motivations, needs and wants. You’ve worked across quantitative/qualitative research (e.g. message and creative testing, segmentation) and can work with both stated and behavioral data
You’re at the forefront of discovering new/creative methodologies and use creativity and ingenuity to develop solutions to complex problems
You’re able to quickly synthesize and communicate research data in ambiguous situations and settings, without the total picture, and scale insights alongside UX, Marketing, Growth, Product, Operations
You’re persuasive in communication and enable leadership with stronger decision-making abilities from your team’s insights
You’ve partnered closely with both brand marketing and product marketing organizations to inform creative as well as product strategy
You have a track-record of developing, training and inspiring research teams that influence not only product and marketing decision, but company strategy as well
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
We’re looking for an experienced Creative Director to join our dynamic in-house agency, focused on the technology and transportation industries. Reporting directly to the Executive Creative Director, this leader will create outstanding solutions, overseeing large-scale projects and multiple growing teams across all media. A member of the management team, the Creative Director will help build the revenue, market reputation and culture required for continuous growth.
Who are you? You are a visionary that brings seasoned advertising experience, inspiration and expertise to all marketing disciplines. You think conceptually about brand experience, shaping the vision for all design, marketing, and creative communications.
Responsibilities:
Create brand consistency, ensure that all materials support and strengthen Lyft’s brand and personality
Champion bold ideas and creative approaches to solving areas of opportunity
Manage and mentor a growing team - directing, inspiring and delivering on our creative vision; foster a culture and environment conducive to producing bold experience-based ideas
Collaborate with product marketers, designers, copywriters, engineers, producers and animators, among other partners daily to accomplish first-class work
Inspire commitment, loyalty, pride, and spirit in the organization, making Lyft a great place to work
Bring passion for new creative thinking and bold ideas to our Shareholders and Company
Experience:
At least 10 years experience, preferably inside of consumer technology or technology-enabled companies. Experience outside of agency or consulting required
You’re passionate about brands, ideas, stories, design and events/live/environmental, and have a fascination with how to apply that passion to marketing campaigns and brand experiences
You’ve produced award-winning work at a top-tier award festival like Cannes, Clio, D&AD, London International or One Show
You know how to tell compelling stories about brands to multiple audiences, through breakthrough visual or experiential design and creative, with digital savvy
You have deep people management experience and have demonstrated the ability to lead, develop and retain a growing team, set goals, delegate responsibilities, hold teams accountable for outcomes, and provide thoughtful, learning oriented feedback
You have a background in art direction with a track record for leading efforts to perform across a variety of media
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan t
o help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
We’re looking for an experienced Creative Director to join our dynamic in-house agency, focused on the technology and transportation industries. Reporting directly to the Executive Creative Director, this leader will create outstanding solutions, overseeing large-scale projects and multiple growing teams across all media. A member of the management team, the Creative Director will help build the revenue, market reputation and culture required for continuous growth.
Who are you? You are a visionary that brings seasoned advertising experience, inspiration and expertise to all marketing disciplines. You think conceptually about brand experience, shaping the vision for all design, marketing, and creative communications.
Responsibilities:
Create brand consistency, ensure that all materials support and strengthen Lyft’s brand and personality
Champion bold ideas and creative approaches to solving areas of opportunity
Manage and mentor a growing team - directing, inspiring and delivering on our creative vision; foster a culture and environment conducive to producing bold experience-based ideas
Collaborate with product marketers, designers, copywriters, engineers, producers and animators, among other partners daily to accomplish first-class work
Inspire commitment, loyalty, pride, and spirit in the organization, making Lyft a great place to work
Bring passion for new creative thinking and bold ideas to our Shareholders and Company
Experience:
At least 10 years experience, preferably inside of consumer technology or technology-enabled companies. Experience outside of agency or consulting required
You’re passionate about brands, ideas, stories, design and events/live/environmental, and have a fascination with how to apply that passion to marketing campaigns and brand experiences
You’ve produced award-winning work at a top-tier award festival like Cannes, Clio, D&AD, London International or One Show
You know how to tell compelling stories about brands to multiple audiences, through breakthrough visual or experiential design and creative, with digital savvy
You have deep people management experience and have demonstrated the ability to lead, develop and retain a growing team, set goals, delegate responsibilities, hold teams accountable for outcomes, and provide thoughtful, learning oriented feedback
You have a background in art direction with a track record for leading efforts to perform across a variety of media
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan t
o help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
With a rapidly growing business audience, it’s essential that Lyft creates a seamless brand experience for our SMB through Enterprise buyers, across multiple solutions including employer, healthcare, and automotive. Lyft is seeking an experienced, proven marketing leader for the newly-created Director of Brand Marketing, Business position who can further develop and innovate on how we tell our powerful, mission-driven story to our business audience anywhere, anytime. This leader will amplify the Lyft Business brand and develop a high-impact integrated marketing strategy by partnering with Demand Generation and Product Marketing. Most importantly, the Director of Brand Marketing, Business will be a cultivator of support for marketing’s vision and develop close relationships with the Lyft Business leadership team across Sales, Product, Customer Support, and Business Operations.
This role is a unique opportunity to not only catapult the growth of Lyft but also to help define our business brand.
Responsibilities:
Lead all brand and integrated marketing efforts for our audience of enterprise and small and mid-sized business buyers, admins, and influencers, across multiple verticals including employer, healthcare, and automotive
Develop a verticalized content strategy that captivates our audience, building thought leadership and driving new business leads across healthcare, employer, and automotive
Partner closely with Product Marketing, Demand Generation, Communications and Creative to develop integrated marketing strategies and deliver programs that create awareness, bring our brand to life and inject the brand into the cultural conversation, while driving pipeline growth
Leverage customer, business and cultural insights to champion our business brand, and inform marketing strategy and how to bring our ideas to life across channels
Create and own an integrated marketing calendar, with a focus on key themes, product and feature launches, editorial, and industry trends, that bring our business products and brand to life across all touch points
Build high performing team, coach and mentor them on how to successfully work with cross-functional partners and external agencies to quickly and efficiently execute on large-scale programs
Experience:
8+ years of successfully building business brands and creating a compelling B2B message across integrated and innovative media channels, particularly for challenger brands
Demonstrable success in launching a product or service with a compelling brand story that touched a broad and diverse audience
Consistently leverages data, analytics, insights and metrics to propel brand strategy and execute compelling marketing programs that deliver measurable value
Track-record of producing and presenting compelling, convincing market data and information to a perceptive and experienced executive leadership team
Grows and maintains strong dynamics between media partners, agencies, studios, networks, producers, digital specialists, and influencers to create a variety of engaging brand experiences successfully
Extraordinary interpersonal and communication skills, cultivator of collaboratively working relationships with teams across an organization and “uplifting others”
Inspires creative thinking and a “make it happen” mindset at all levels within their organization
Forward-thinking, analytical and problem-solving mindset, drawn to building off of ambiguous and unsolved problems
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
With a rapidly growing business audience, it’s essential that Lyft creates a seamless brand experience for our SMB through Enterprise buyers, across multiple solutions including employer, healthcare, and automotive. Lyft is seeking an experienced, proven marketing leader for the newly-created Director of Brand Marketing, Business position who can further develop and innovate on how we tell our powerful, mission-driven story to our business audience anywhere, anytime. This leader will amplify the Lyft Business brand and develop a high-impact integrated marketing strategy by partnering with Demand Generation and Product Marketing. Most importantly, the Director of Brand Marketing, Business will be a cultivator of support for marketing’s vision and develop close relationships with the Lyft Business leadership team across Sales, Product, Customer Support, and Business Operations.
This role is a unique opportunity to not only catapult the growth of Lyft but also to help define our business brand.
Responsibilities:
Lead all brand and integrated marketing efforts for our audience of enterprise and small and mid-sized business buyers, admins, and influencers, across multiple verticals including employer, healthcare, and automotive
Develop a verticalized content strategy that captivates our audience, building thought leadership and driving new business leads across healthcare, employer, and automotive
Partner closely with Product Marketing, Demand Generation, Communications and Creative to develop integrated marketing strategies and deliver programs that create awareness, bring our brand to life and inject the brand into the cultural conversation, while driving pipeline growth
Leverage customer, business and cultural insights to champion our business brand, and inform marketing strategy and how to bring our ideas to life across channels
Create and own an integrated marketing calendar, with a focus on key themes, product and feature launches, editorial, and industry trends, that bring our business products and brand to life across all touch points
Build high performing team, coach and mentor them on how to successfully work with cross-functional partners and external agencies to quickly and efficiently execute on large-scale programs
Experience:
8+ years of successfully building business brands and creating a compelling B2B message across integrated and innovative media channels, particularly for challenger brands
Demonstrable success in launching a product or service with a compelling brand story that touched a broad and diverse audience
Consistently leverages data, analytics, insights and metrics to propel brand strategy and execute compelling marketing programs that deliver measurable value
Track-record of producing and presenting compelling, convincing market data and information to a perceptive and experienced executive leadership team
Grows and maintains strong dynamics between media partners, agencies, studios, networks, producers, digital specialists, and influencers to create a variety of engaging brand experiences successfully
Extraordinary interpersonal and communication skills, cultivator of collaboratively working relationships with teams across an organization and “uplifting others”
Inspires creative thinking and a “make it happen” mindset at all levels within their organization
Forward-thinking, analytical and problem-solving mindset, drawn to building off of ambiguous and unsolved problems
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is seeking a research professional to join our Consumer + Market Insights team, which aspires to bring the objective voice of the Driver and Rider into all that we do, everyday! You’ll focus on Rider research, uncovering deep insights about what makes Riders tick and - more importantly - how Lyft can uplevel what we do to meet their needs. Your work will improve the experience for our riders across 300+ cities nationwide and in Canada.
You love to partner cross functionally, represent the voice of the customer at the table, and take pride in designing dynamically designing and delivering best-in-class insights. You are also an excellent communicator and a flexible team player who thrives in a fast-paced, dynamic working environment. You are comfortable working closely with passionate researchers, marketers, and product folks who care deeply about creating experiences that improve people’s lives through the world’s best transportation system.
Responsibilities:
Design and execute excellent research that delivers insights-rich findings and recommendations to the business
Create empathy for our consumers by uncovering insights that inspire us to create marketing and product experiences that increase consumers’ love for Lyft
Conduct strategic quantitative and qualitative research to inform marketing and product development
Guide business partners in defining actionable research and insights, firmly anchored in business realities
Choose appropriate research method(s), including primary qualitative, primary quantitative, data analysis, and secondary research
Design best sample frameworks and execute actionable analytical plans
Synthesize and present insights
Lead and manage research vendors
Own prioritization, calendar, budget, and stakeholder management for your focal areas
Collaborate with other researchers across the company, including those in UX Research, Data Science, and Public Policy
Experience:
6+ years leading quantitative and qualitative primary research that delivers business results
Proficient in market research methodologies, both qualitative (e.g., ethnographies, card sorting, diary studies, etc.) and quantitative (e.g., online surveys and quantitative analysis, discrete-choice studies, multivariate analysis, tracking studies, concept testing, etc.)
Comfort incorporating advanced statistical concepts into research design
Bonus points for Mode experience
Extraordinary communication skills: you speak and write succinctly and clearly, focusing on what’s most important
Excellent partnering skills: teammates, cross-functional partners, and vendors love working with you
Strong problem solving skills: you’re a proactive troubleshooter who comes to the table with well-reasoned solutions (maybe even a few!) that keep the big picture in mind
Excellent organizational skills and meticulous eye for detail
Ability to drive multiple projects forward, simultaneously and on-schedule in a fast-paced environment
Highly self-directed, with strong enthusiasm for a collaborative, highly energetic, and high-performing environment
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Lyft is seeking a research professional to join our Consumer + Market Insights team, which aspires to bring the objective voice of the Driver and Rider into all that we do, everyday! You’ll focus on Rider research, uncovering deep insights about what makes Riders tick and - more importantly - how Lyft can uplevel what we do to meet their needs. Your work will improve the experience for our riders across 300+ cities nationwide and in Canada.
You love to partner cross functionally, represent the voice of the customer at the table, and take pride in designing dynamically designing and delivering best-in-class insights. You are also an excellent communicator and a flexible team player who thrives in a fast-paced, dynamic working environment. You are comfortable working closely with passionate researchers, marketers, and product folks who care deeply about creating experiences that improve people’s lives through the world’s best transportation system.
Responsibilities:
Design and execute excellent research that delivers insights-rich findings and recommendations to the business
Create empathy for our consumers by uncovering insights that inspire us to create marketing and product experiences that increase consumers’ love for Lyft
Conduct strategic quantitative and qualitative research to inform marketing and product development
Guide business partners in defining actionable research and insights, firmly anchored in business realities
Choose appropriate research method(s), including primary qualitative, primary quantitative, data analysis, and secondary research
Design best sample frameworks and execute actionable analytical plans
Synthesize and present insights
Lead and manage research vendors
Own prioritization, calendar, budget, and stakeholder management for your focal areas
Collaborate with other researchers across the company, including those in UX Research, Data Science, and Public Policy
Experience:
6+ years leading quantitative and qualitative primary research that delivers business results
Proficient in market research methodologies, both qualitative (e.g., ethnographies, card sorting, diary studies, etc.) and quantitative (e.g., online surveys and quantitative analysis, discrete-choice studies, multivariate analysis, tracking studies, concept testing, etc.)
Comfort incorporating advanced statistical concepts into research design
Bonus points for Mode experience
Extraordinary communication skills: you speak and write succinctly and clearly, focusing on what’s most important
Excellent partnering skills: teammates, cross-functional partners, and vendors love working with you
Strong problem solving skills: you’re a proactive troubleshooter who comes to the table with well-reasoned solutions (maybe even a few!) that keep the big picture in mind
Excellent organizational skills and meticulous eye for detail
Ability to drive multiple projects forward, simultaneously and on-schedule in a fast-paced environment
Highly self-directed, with strong enthusiasm for a collaborative, highly energetic, and high-performing environment
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Reporting to the two Heads of Marketing and working alongside the senior marketing leadership team, the ideal candidate is a master of cross-functional leadership, a practiced decision-maker, determined problem solver, and is highly capable of navigating competing demands and priorities.
The chief of staff (COS) will have an immediate impact on the team’s productivity, streamlining strategic initiatives, overseeing executive program management, and communicating objectives within the marketing team and between departments across the company. The ideal candidate will have proven experience in a management role, with a special focus on executive-level advising and interdepartmental collaboration.
The COS must thrive in highly ambiguous environments. Capable of operating at tactical, strategic and operational levels, the COS regularly handles the oversight of projects that do not neatly fit within the organizational chart or that fall between departmental areas of responsibility. The COS must be extraordinarily nimble in helping meet timely business needs or gaps in leadership and accountability.
Responsibilities:
Drive alignment around setting strategy, forming a plan with clear goals and asks, executing and monitoring progress
Help build a successful and healthy organization: review, design, and execute on improvements to org structure, find knowledge and skills gaps and help address them, design optimal workflows, and align internal processes
Build a thorough understanding of product, ops, and strategic needs of the company. Based on this, drive the priorities of leadership through weekly meetings, shaping offsites, and identifying opportunities to increase leadership team effectiveness
Communicate priorities, activities, and results to the larger organization, while ensuring deliverables are met. Have a strong pulse and feedback loop on organizational needs
Help facilitate internal communications, both within the Marketing team and the broader Lyft organization
Identify and take on ad-hoc strategic projects - everything from defining new opportunities to executing key initiatives, and closing the gaps in business and operations
Work hand in hand with colleagues on the Finance, People, and Operations teams to drive employee satisfaction, recruiting efficiency, training, facilities, etc.. This role will be expected to juggle priorities across different orgs
Experience:
The ideal candidate has both hands-on experience and a tenured leadership foundation in the following areas: planning & process, product and/or financial planning, organizational change, communications & strategy execution
Able to comfortably dive into any area of the business or product, understand business needs, and facilitate executive decisions based on changing priorities
Proven ability to track, prioritize, and drive multiple concurrent projects to success. This position is expected to utilize data and metrics to communicate needs with the ease of a business unit owner
Excellent communicator in written and verbal form; ability to work well with executives, and able to lead and influence across multiple levels and multiple functions of an organization
Entrepreneurial, with high tolerance for ambiguity and complexity, and efficient with limited resources Proven experience designing and leading strategic planning at a hyper-growth company
A good sounding board for others, with low ego, and ability to anticipate the needs of a busy executive and his/her direct staff
Highest level of integrity and management of confidential information
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
Dec 05, 2019
Full time
At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.
Reporting to the two Heads of Marketing and working alongside the senior marketing leadership team, the ideal candidate is a master of cross-functional leadership, a practiced decision-maker, determined problem solver, and is highly capable of navigating competing demands and priorities.
The chief of staff (COS) will have an immediate impact on the team’s productivity, streamlining strategic initiatives, overseeing executive program management, and communicating objectives within the marketing team and between departments across the company. The ideal candidate will have proven experience in a management role, with a special focus on executive-level advising and interdepartmental collaboration.
The COS must thrive in highly ambiguous environments. Capable of operating at tactical, strategic and operational levels, the COS regularly handles the oversight of projects that do not neatly fit within the organizational chart or that fall between departmental areas of responsibility. The COS must be extraordinarily nimble in helping meet timely business needs or gaps in leadership and accountability.
Responsibilities:
Drive alignment around setting strategy, forming a plan with clear goals and asks, executing and monitoring progress
Help build a successful and healthy organization: review, design, and execute on improvements to org structure, find knowledge and skills gaps and help address them, design optimal workflows, and align internal processes
Build a thorough understanding of product, ops, and strategic needs of the company. Based on this, drive the priorities of leadership through weekly meetings, shaping offsites, and identifying opportunities to increase leadership team effectiveness
Communicate priorities, activities, and results to the larger organization, while ensuring deliverables are met. Have a strong pulse and feedback loop on organizational needs
Help facilitate internal communications, both within the Marketing team and the broader Lyft organization
Identify and take on ad-hoc strategic projects - everything from defining new opportunities to executing key initiatives, and closing the gaps in business and operations
Work hand in hand with colleagues on the Finance, People, and Operations teams to drive employee satisfaction, recruiting efficiency, training, facilities, etc.. This role will be expected to juggle priorities across different orgs
Experience:
The ideal candidate has both hands-on experience and a tenured leadership foundation in the following areas: planning & process, product and/or financial planning, organizational change, communications & strategy execution
Able to comfortably dive into any area of the business or product, understand business needs, and facilitate executive decisions based on changing priorities
Proven ability to track, prioritize, and drive multiple concurrent projects to success. This position is expected to utilize data and metrics to communicate needs with the ease of a business unit owner
Excellent communicator in written and verbal form; ability to work well with executives, and able to lead and influence across multiple levels and multiple functions of an organization
Entrepreneurial, with high tolerance for ambiguity and complexity, and efficient with limited resources Proven experience designing and leading strategic planning at a hyper-growth company
A good sounding board for others, with low ego, and ability to anticipate the needs of a busy executive and his/her direct staff
Highest level of integrity and management of confidential information
Benefits:
Great medical, dental, and vision insurance options
In addition to 11 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
401(k) plan to help save for your future
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Monthly commuter subsidy to cover your transit to work
20% off all Lyft rides
Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.
About the Role
We're looking for an experienced leader to drive growth across Enterprise customers in the US and Canada. You'll be responsible for developing the regional strategy, driving all Field Marketing programs, establishing the right KPIs and showcasing Marketing's contribution to the overall business. The right candidate has deep expertise in how to reach an Enterprise audience and what levers to use across the funnel from lead generation to pipeline acceleration to customer engagement. This role will be directly responsible for planning and execution, and will define the global framework, partnering with teams worldwide. The right candidate is proven to be a results-driven marketer, capable of building and developing teams.
What You'll Do
Develop and own the strategic marketing plan to drive demand and grow usage across Mid-Market and Enterprise customers while also playing a pivotal role in the global marketing strategy
Build lead generation and account-based-marketing programs to source new leads, support named account lists and engage customers after they're onboarded
Own the events strategy for sponsored and hosted engagements and all higher touch activities including webinars
Influence the development of content including sales collateral and narratives
Partner closely with Sales to align on priorities, enable them to meet their business objectives and regularly review performance
Measure the impact of work by establishing the right KPIs, developing reports and communicating results with leadership and x-functional stakeholders
Lead and develop a high performing team of B2B marketing professionals
Be a thought leader on new ways to engage with large companies and establish Uber as a key transportation and logistics partner
What You'll Need
Minimum 10 years of experience in a high-tech B2B marketing role owning regional or global growth targets
Demonstrated experience working with sales teams to drive leads, accelerate pipeline and deliver revenue
Excellent verbal and written communication, and cross-functional skills to collaborate with Marketing, Sales and Product teams
Strategic thinking including the ability to see and communicate the big picture in a way that inspires your team and stakeholders
Ability to influence and bring others together to achieve goals
Highly analytical with a data-driven mentality and experience reporting results across the business
A passion for building teams, developing people, and producing results
About the Team
Uber is helping transform how businesses run by solving transportation and logistics challenges on a worldwide scale. The solutions we create position us to be the next growth engine for Uber. We're looking for growth-minded and self-driven B2B marketing experts to drive awareness and adoption of solutions that will change how the business world moves.
At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 600 cities around the world.
We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let's move the world forward, together.
Nov 25, 2019
Full time
About the Role
We're looking for an experienced leader to drive growth across Enterprise customers in the US and Canada. You'll be responsible for developing the regional strategy, driving all Field Marketing programs, establishing the right KPIs and showcasing Marketing's contribution to the overall business. The right candidate has deep expertise in how to reach an Enterprise audience and what levers to use across the funnel from lead generation to pipeline acceleration to customer engagement. This role will be directly responsible for planning and execution, and will define the global framework, partnering with teams worldwide. The right candidate is proven to be a results-driven marketer, capable of building and developing teams.
What You'll Do
Develop and own the strategic marketing plan to drive demand and grow usage across Mid-Market and Enterprise customers while also playing a pivotal role in the global marketing strategy
Build lead generation and account-based-marketing programs to source new leads, support named account lists and engage customers after they're onboarded
Own the events strategy for sponsored and hosted engagements and all higher touch activities including webinars
Influence the development of content including sales collateral and narratives
Partner closely with Sales to align on priorities, enable them to meet their business objectives and regularly review performance
Measure the impact of work by establishing the right KPIs, developing reports and communicating results with leadership and x-functional stakeholders
Lead and develop a high performing team of B2B marketing professionals
Be a thought leader on new ways to engage with large companies and establish Uber as a key transportation and logistics partner
What You'll Need
Minimum 10 years of experience in a high-tech B2B marketing role owning regional or global growth targets
Demonstrated experience working with sales teams to drive leads, accelerate pipeline and deliver revenue
Excellent verbal and written communication, and cross-functional skills to collaborate with Marketing, Sales and Product teams
Strategic thinking including the ability to see and communicate the big picture in a way that inspires your team and stakeholders
Ability to influence and bring others together to achieve goals
Highly analytical with a data-driven mentality and experience reporting results across the business
A passion for building teams, developing people, and producing results
About the Team
Uber is helping transform how businesses run by solving transportation and logistics challenges on a worldwide scale. The solutions we create position us to be the next growth engine for Uber. We're looking for growth-minded and self-driven B2B marketing experts to drive awareness and adoption of solutions that will change how the business world moves.
At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 600 cities around the world.
We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let's move the world forward, together.
About the Role
We're looking for an experienced leader to drive growth across Enterprise customers in the US and Canada. You'll be responsible for developing the regional strategy, driving all Field Marketing programs, establishing the right KPIs and showcasing Marketing's contribution to the overall business. The right candidate has deep expertise in how to reach an Enterprise audience and what levers to use across the funnel from lead generation to pipeline acceleration to customer engagement. This role will be directly responsible for planning and execution, and will define the global framework, partnering with teams worldwide. The right candidate is proven to be a results-driven marketer, capable of building and developing teams.
What You'll Do
Develop and own the strategic marketing plan to drive demand and grow usage across Mid-Market and Enterprise customers while also playing a pivotal role in the global marketing strategy
Build lead generation and account-based-marketing programs to source new leads, support named account lists and engage customers after they're onboarded
Own the events strategy for sponsored and hosted engagements and all higher touch activities including webinars
Influence the development of content including sales collateral and narratives
Partner closely with Sales to align on priorities, enable them to meet their business objectives and regularly review performance
Measure the impact of work by establishing the right KPIs, developing reports and communicating results with leadership and x-functional stakeholders.
Lead and develop a high performing team of B2B marketing professionals
Be a thought leader on new ways to engage with large companies and establish Uber as a key transportation and logistics partner
What You'll Need
Minimum 10 years of experience in a high-tech B2B marketing role owning regional or global growth targets
Demonstrated experience working with sales teams to drive leads, accelerate pipeline and deliver revenue
Excellent verbal and written communication, and cross-functional skills to collaborate with Marketing, Sales and Product teams
Strategic thinking including the ability to see and communicate the big picture in a way that inspires your team and stakeholders
Ability to influence and bring others together to achieve goals
Highly analytical with a data-driven mentality and experience reporting results across the business
A passion for building teams, developing people, and producing results
About the Team
Uber is helping transform how businesses run by solving transportation and logistics challenges on a worldwide scale. The solutions we create position us to be the next growth engine for Uber. We're looking for growth-minded and self-driven B2B marketing experts to drive awareness and adoption of solutions that will change how the business world moves.
At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 600 cities around the world.
We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let's move the world forward, together.
Nov 25, 2019
Full time
About the Role
We're looking for an experienced leader to drive growth across Enterprise customers in the US and Canada. You'll be responsible for developing the regional strategy, driving all Field Marketing programs, establishing the right KPIs and showcasing Marketing's contribution to the overall business. The right candidate has deep expertise in how to reach an Enterprise audience and what levers to use across the funnel from lead generation to pipeline acceleration to customer engagement. This role will be directly responsible for planning and execution, and will define the global framework, partnering with teams worldwide. The right candidate is proven to be a results-driven marketer, capable of building and developing teams.
What You'll Do
Develop and own the strategic marketing plan to drive demand and grow usage across Mid-Market and Enterprise customers while also playing a pivotal role in the global marketing strategy
Build lead generation and account-based-marketing programs to source new leads, support named account lists and engage customers after they're onboarded
Own the events strategy for sponsored and hosted engagements and all higher touch activities including webinars
Influence the development of content including sales collateral and narratives
Partner closely with Sales to align on priorities, enable them to meet their business objectives and regularly review performance
Measure the impact of work by establishing the right KPIs, developing reports and communicating results with leadership and x-functional stakeholders.
Lead and develop a high performing team of B2B marketing professionals
Be a thought leader on new ways to engage with large companies and establish Uber as a key transportation and logistics partner
What You'll Need
Minimum 10 years of experience in a high-tech B2B marketing role owning regional or global growth targets
Demonstrated experience working with sales teams to drive leads, accelerate pipeline and deliver revenue
Excellent verbal and written communication, and cross-functional skills to collaborate with Marketing, Sales and Product teams
Strategic thinking including the ability to see and communicate the big picture in a way that inspires your team and stakeholders
Ability to influence and bring others together to achieve goals
Highly analytical with a data-driven mentality and experience reporting results across the business
A passion for building teams, developing people, and producing results
About the Team
Uber is helping transform how businesses run by solving transportation and logistics challenges on a worldwide scale. The solutions we create position us to be the next growth engine for Uber. We're looking for growth-minded and self-driven B2B marketing experts to drive awareness and adoption of solutions that will change how the business world moves.
At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 600 cities around the world.
We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let's move the world forward, together.
About the Role
The most successful technology companies are brilliant storytellers, who can effectively engage with political, business and consumer audiences alike, helping them understand the magic behind and the benefits of the products they use.
We are looking for an experienced research professional to lead data-driven political strategy. This global research and insights role requires using world-class research methods to rapidly respond to crisis situations, message strategic policy and communications opportunities, and shape the future political landscape of urban mobility.
Across the globe, we are changing the way the cities move, and you will be an essential part of building Uber's policy, communications, and marketing global network.
What You'll Do
Lead global political research that drives the strategy for policy development, communications messaging, and political marketing campaigns.
Partner with Uber's global policy, communications, and marketing leadership to craft intellectually credible narratives that move people emotionally.
Develop a data-driven understanding of political and business trends across the world.
Lead the transformation of insights into a culturally-relevant strategies, opportunities and value propositions, and articulate implications and impacts for brand, product, technology, and service platforms.
Scope and design a global research action plan. Focus on both short-term (i.e., campaign/messaging) as well as long-term (i.e., mine consumer insights for multi-year political trend opportunities).
Be the voice of the customer when Uber makes critical policy and communications decisions.
What You'll Need
At least 6+ years of quantitative and qualitative political research experience
Ability to execute research from design, fielding, analysis, and reporting, with an emphasis on high-level strategic recommendations
Outstanding communication and presentation skills; experience presenting to executive leaders and candidates
Deep experience with either electoral or issue-advocacy campaign strategy at the statewide or national level
Familiarity with campaign analytics and data science tools
Familiarity with political advertising messaging and targeting strategy
A proven track record of collaborating with cross-functional teams from policy, communications, legal, and marketing
A self-starter who can shape how we tell our story to the world, requiring the ability to develop relationships, set a strategy, and execute
Highly adaptable and calm under pressure
Bachelor's degree in political science, economics, or communications
Bonus Points
Experience using programming languages, such as SQL or R.
About the Team
Team Vision: We blend world-class research and business strategy to push Uber forward and find undiscovered ways to unlock Uber's fullest potential.
Team Mission: By acting as objective truth-seekers, our team champions the needs of Uber's customers, challenges organizational assumptions, and provides data-driven recommendations to grow Uber's business.
At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 600 cities around the world.
We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let's move the world forward, together.
Nov 25, 2019
Full time
About the Role
The most successful technology companies are brilliant storytellers, who can effectively engage with political, business and consumer audiences alike, helping them understand the magic behind and the benefits of the products they use.
We are looking for an experienced research professional to lead data-driven political strategy. This global research and insights role requires using world-class research methods to rapidly respond to crisis situations, message strategic policy and communications opportunities, and shape the future political landscape of urban mobility.
Across the globe, we are changing the way the cities move, and you will be an essential part of building Uber's policy, communications, and marketing global network.
What You'll Do
Lead global political research that drives the strategy for policy development, communications messaging, and political marketing campaigns.
Partner with Uber's global policy, communications, and marketing leadership to craft intellectually credible narratives that move people emotionally.
Develop a data-driven understanding of political and business trends across the world.
Lead the transformation of insights into a culturally-relevant strategies, opportunities and value propositions, and articulate implications and impacts for brand, product, technology, and service platforms.
Scope and design a global research action plan. Focus on both short-term (i.e., campaign/messaging) as well as long-term (i.e., mine consumer insights for multi-year political trend opportunities).
Be the voice of the customer when Uber makes critical policy and communications decisions.
What You'll Need
At least 6+ years of quantitative and qualitative political research experience
Ability to execute research from design, fielding, analysis, and reporting, with an emphasis on high-level strategic recommendations
Outstanding communication and presentation skills; experience presenting to executive leaders and candidates
Deep experience with either electoral or issue-advocacy campaign strategy at the statewide or national level
Familiarity with campaign analytics and data science tools
Familiarity with political advertising messaging and targeting strategy
A proven track record of collaborating with cross-functional teams from policy, communications, legal, and marketing
A self-starter who can shape how we tell our story to the world, requiring the ability to develop relationships, set a strategy, and execute
Highly adaptable and calm under pressure
Bachelor's degree in political science, economics, or communications
Bonus Points
Experience using programming languages, such as SQL or R.
About the Team
Team Vision: We blend world-class research and business strategy to push Uber forward and find undiscovered ways to unlock Uber's fullest potential.
Team Mission: By acting as objective truth-seekers, our team champions the needs of Uber's customers, challenges organizational assumptions, and provides data-driven recommendations to grow Uber's business.
At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 600 cities around the world.
We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let's move the world forward, together.