Reporting directly to the General Manager, this role oversees all Marketing Planning & Execution strategies for a complex of two hotels: Waldorf Astoria Beverly Hills and The Beverly Hilton. Responsible for the development, management, execution and measurement of all aspects of marketing/branding strategies including but not limited to: Marketing Budgets, Social Media, Websites/Content, SEO, Digital & Print Advertising, Collateral, Video/Photography Assets. In addition, this role will be responsible for networking with local resources in the community to promote the hotels and manage public relations initiatives to leverage and increase the hotels awareness and position the hotel in the market. The Director of Marketing & eCommerce will work alongside the Director of Sales & Marketing and Director of Revenue Management to achieve budget, increase revenue, and hit market share targets.
The Director of Marketing & eCommerce may also act as a liaison between the hotel and regional support, outside agencies and contracted vendors/service providers. This role requires extensive and regular interaction and collaboration with hotel’s Director of Sales & Marketing and the Director of Revenue Management.
An extensive background in brand positioning and eCommerce will be essential to drive success in this role.
Keys to Success
What are we looking for?
Since being founded in 1919, Hilton has been a leader in the hospitality industry. Today, Hilton remains a beacon of innovation, quality, and success. This continued leadership is the result of our Team Members staying true to our Vision, Mission, and Values. Specifically, we look for demonstration of these Values:
In addition, we look for the demonstration of the following key attributes:
What will it be like to work for Hilton?
Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision “to fill the earth with the light and warmth of hospitality” unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!